Tuesday, October 9, 2007

Coming to a Soccer Game Near You

Coffeestream has been slowly building their brand in the Seattle area since 2005. Their signature is their fleet of classic Airstream trailers retrofitted into high tech latte stands. James and William Scorky, two brothers from North Bend, started the company by taking their parent's old Airstream and turning it into a latte stand for games and other local special events. Soon, the the local community began to expect an Airstream at every fair and event. To make matters more interesting, event and fair organizers from across Washington State soon began calling the brothers to request their presence, by popular demand.
One key to their success is their commitment to great coffee and a super clean operation. Brewers of the delicious Zoka Coffee, the brothers' mobile coffee business appeals to all types of coffee taste. Add to that the brand recognition, and you have a recipe for success.

What's next for the business that has grown to a fleet of 35 Coffeestreams? James says they are experimenting with placing Coffeestreams along interstate travel corridors like I-90 and I-5, focusing on locations where no alternative exists for weary travelers that need a latte fix. Rest stops, and remote gas stations along the well traveled Interstate seem to be picking up on the Coffeestream brand.

"The great thing for Coffeestream is our inherent ability to experiment with location and make adjustments quickly," says Will, who heads up the customization shop for the Airstream trailers.

No comments: